Why We Love Social Media (And You Should Too!)

If you told us 10 years ago that we would all be addicted to following people and being followed, we’d probably be scratching our heads. Something like that would order us a restraining order and jail time! But today, that isn’t the case anymore – unless you’re physically stalking and following someone (which would raise several questions … But I digress).

In the realm of social media, we fish for as many followers, likes, and comments as possible – whether it means posting selfies, drool-worthy food pics, or breath-taking hikes (that we only did for the ‘gram) – we do it all. Because social media has become such an integral part of our lives, we (literally) can’t imagine our lives without it anymore. But that isn’t necessarily a bad thing – just like cars, laptops, and phones have become such an integral part of our lives today.

In fact, we’d go so far as to say we love social media and all the doors and opportunities that it’s opened for us. Without social media, we’d probably be living in a different world, one we wouldn’t even be able to recognize. We love social media so much it was hard to narrow down our list of reasons, but we managed to do it somehow (phew!)

1. It allows us to build and maintain connections

Social media allows us to build and maintain connections that we otherwise might lose. While it’s nearly impossible for us to maintain relationships with every single one of our friends, social media keeps us connected and updated through posts and conversations. On social media, we probably have more friends and followers than we are able to keep up with regularly. It’s nearly impossible to see even 100 friends consistently in person! But, with social media, we’re able to keep connected with all of these friends and more (some people have thousands of friends), keeping the relationships with those who mean the most to us strong.

2. It allows us to be spontaneous

The nature of social media encourages us to be spontaneous. On any platform, we can post anything we want anytime, at the click of a button. Within two seconds, we can post an Instagram Story on our graduation party or weekly lunch with colleagues.

Sometimes, we spend so much time making sure our posts are perfect, and other times, we spend zero time and post the first thing that comes to mind. Either way, social media encourages spur-of-the-moment posts – even things as trivial as what we had for breakfast.

3. It allows us to be expressive

Everything we post on social media is expressive. It doesn’t matter if it’s a caption, photo, video, or text, everything is a result of our creative thought – what we think, what we feel, what we want, and more.

The Instagram caption of what happened before the photo was taken? That’s expressive content. The Facebook post about the nice lady who paid for your drink as a means of paying it forward? That’s expressive content. Literally everything you post is expressive and social media is your creative platform.

So, while we were able to narrow down our list of reasons, it was an incredibly difficult choice – we love social media that much! We hope our enthusiasm and love for social media is contagious and has you feeling the same way about it. J