Just Do It: Social Media Marketing Pt. 2

5, 4, 3, 2, 1 … And welcome back! Our first installment of Social Media Marketing covered some of the rewarding benefits of social media for your business. However, we didn’t have time to cover as many as we wanted to, so that’s what today is for! We’ll feature some more benefits to social media […]

A New Dynamic: Chat Bots

Robots, artificial intelligence, and technology are often the subject matter of several controversial conversations. So much so that they’ve fueled numerous episodes from the dystopian Netflix TV show, Black Mirror, igniting many people’s techno-paranoia.  Now combine those three – robots, artificial intelligence, and technology – and you’ve got chat bots. Mwhahaha ????. Just kidding, chat […]

Just Do It: Social Media Marketing

Whether you’re a small brick and mortar business owner or the CEO of a large international corporation, chances are you probably use social media in your free time to keep in touch with your own personal friends, family, and connections (and maybe even check out a few memes here and there to have a quick […]

A New Dynamic: Live Streaming

Today, live streaming is part and parcel of a successful social media strategy. For some people, that might be unfortunate news ????. It’s not exactly everyone’s cup of tea to feel super comfortable standing and talking live in front of a videographer or even an iPhone to an audience online. But as we all know, […]

A Key Puzzle Piece: Target Marketing

Without a Target Market is Without a Direction 99.99% of the time, you, as a business owner have a clear understanding of who you’re targeting and what niche they’re in. You know exactly what their demographic, social, and economic background is and you’re using that to your advantage to better target those who you want […]

Why Is Chinese Marketing So Important For My Business?

Welcome to Vancouver: A Diverse City If you own a business or work in one, you probably know that the majority of your client base is multicultural and consists of different backgrounds and heritages. Heck, even if you’re an everyday resident of Metro Vancouver, you know that you live in an inclusive city. Am I […]

How to Be A Better Social Media Marketer

We all want to improve and become better versions of ourselves – personally and professionally. It’s human nature to want to strive for the best. But, in the realm of social media marketing, how exactly can we become better marketers? In fact, with almost every business on social media, how can you stand out from […]

3 Free Tools Every Social Media Manager Needs

technology changing the way we live and work

We love social media (we really do!). But because we do so much with social media, we realize it takes a lot of time and planning to run your accounts flawlessly. From curating content to designing graphics for posts, there is no shortage of work for a Social Media Manager (like me!). There’s also no […]